Black Country Multicultural Day – Promotional Sponsorship Pack

Client:
Black Country Multicultural Day

Category:
Creative Design

Black Country Multicultural Day (BCMD) is to show how the people of the Black Country have become cultural diverse in recent years and about promoting understanding within our communities. 2024 will see the fourth event, following success of the last 3 years in Dudley Town Centre & Halesowen. In July 2024 they are going to be returning Somers Square, Halesowen.

BCMD is all about making friends with people from different backgrounds and life experiences; and learning about their values. Through education and communication, the event hopes to promote the spirit of peace, harmony and unity in the community.

The organisers of BCMD approached Blue Cheese Digital to create a promotional sponsor pack for the 2024 event. BCD were recommended to them by other events organisers who appreciated us and had worked with us on similar sponsor packs of a similar nature.

We created a sponsorship pack utilising BCMD’s current branding, building around their logo as a cornerstone. Throughout the sponsor pack we included references to their tagline ‘Unity In the Community’; which embraces togetherness and bringing people together. The promotional sponsor pack was designed for both digital and print use in A4 and A5 formats.

We’re looking forward to working with the Black Country Multicultural Day on various other projects over the next few months, to increase awareness of their event across social media and offline.